Company Overview 

Industry: Telecom Hardware Distribution 
Location: United Arab Emirates (UAE) 
Size: Mid-market enterprise with 250+ employees 
Core Business: Importing and selling networking and telecom hardware to B2B clients across the Middle East and North Africa (MENA) region. 

Business Challenges 

As the company expanded across the MENA market, it faced several operational hurdles: 

• Fragmented Accounting: Regional offices used separate accounting software, causing delays in financial consolidation and compliance reporting across multiple jurisdictions. 

• Complex Project Management: Large-scale hardware installation projects were tracked manually, making it difficult to monitor budgets, resource allocation, and deadlines. 

• Limited Visibility: Management lacked real-time insights into inventory levels, project progress, and profitability. 

Why NetSuite 

After evaluating multiple ERP solutions, the company selected NetSuite for its: 

• Unified cloud platform to handle core financials and project management. 

• Ability to customize workflows for telecom hardware sales, warranty tracking, and multi-site deployment projects. 

• Scalability to support rapid growth across the Middle East. 

Implementation Approach 

The rollout was completed in three phases over six months: 

Accounting & Finance Customization 

• Automated multi-currency compliance, including GCC VAT regulations. 
• Developed custom reports for hardware sales margins and service revenue. 
• Integrated bank feeds for real-time reconciliation. 

Project Management Module 

• Built customized templates for telecom hardware deployment (site survey → procurement → installation → testing). 
• Added milestone-based billing to match complex client contracts. 

Inventory & Procurement Integration 

• Enabled automatic re-order triggers for critical network components. 
• Linked purchase orders directly to project budgets. 

Results & Impact 

Within the first quarter after go-live, the company achieved: 

• 30% faster month-end close thanks to automated accounting and consolidated financials. 

• 20% cost savings on projects through improved resource scheduling and reduced material wastage. 

• Real-time dashboards providing leadership with visibility into project profitability and inventory. 

Key Takeaways 

• Single Source of Truth: NetSuite unified accounting, inventory, and project data, eliminating silos. 

• Industry-Specific Customization: Tailored workflows addressed telecom hardware deployment’s unique requirements. 

• Scalable Cloud Infrastructure: Positioned the company for seamless regional expansion. 

Call to Action 

Looking to streamline your telecom or hardware distribution operations? 
Tech i-vin Technology specializes in end-to-end NetSuite implementation and industry-specific customization. 
Contact Us to discuss how we can tailor NetSuite for your business.